Data virtualization

via insideBIGDATA: In this special guest feature, Jordan Cardonick, Director of Media Analytics at Merkle, discusses the common pitfalls and missteps that companies fall into when trying to democratize data and insights for their company. It isn’t just about what data you have access to, but how do you ensure it …

Via LinkedIn : Data virtualization – In an ideal world, that simple request should be easy for most data systems to answer. You ask a computer “What areas should we be investing in to get the maximum return for our investments? Who are the best people in the field that …