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E-commerce

DFTZ, NESR to boost e-commerce contribution to GDP: Mustapa

Minister of International Trade and Industry (MITI) Mustapa Mohamed speaks during a media briefing on Trans-Pacific Partnership Agreement (TPPA) at his  headquarters in Kuala Lumpur on April 22, 2014. The Malaysian Insider/Najjua Zulkefli

via the Sun : KUALA LUMPUR: Government interventions, with the recent launch of Digital Free Trade Zone (DFTZ) and National e-Commerce Strategic Roadmap (NeSR) initiatives, will boost eCommerce’s contribution to Malaysia’s gross domestic product (GDP), said International Trade and Industry Minister, Datuk Seri Mustapa Mohamed. The minister said with the two …

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E-COMMERCE – On the hunt for e-leaders

Man Development Earth Businessmen Economy Woman

Via ET Retail : Finding leaders who understand and appreciate technology and can learn new business models is difficult. The dynamics of the workplace in India are changing rapidly across sectors, not just in e-commerce. Rapid growth, globalisation and increasing entrepreneurship in the country are transforming organisation structures, people practices, work …

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Target and Lancome Produce Snapchat’s First Ecommerce Ads

lancome_snapchat

Via Adweek : After slowly testing more interactive ads in recent months, Snapchat is open for ecommerce. Lancome and Target started running shoppable ads today within Cosmopolitan’s Discover channel—the hub of the app where media brands publish daily stories. Like Discover’s other ads, Lancome and Target’s promos appear between Cosmo’s articles …

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