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Entrepreneurship

Entrepreneurship courses offered by Faculty of Accountancy, Finance & Business, Tunku Abdul Rahman University College

Start your New Year journey with a business plan

business-plan

Via Devon Live : Planning on starting a business in the new year? Every startup needs a business plan, says Jamie Christoforou, Director, Tamar Telecommunications. Your business plan will be the foundation of what your business is, does and is going to be. Having a business plan will help you along …

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12 Ways to Improve Your Startup’s Social Media Marketing

Main social networks - Brands of Facebook, Twitter, Instagram, YouTube, Google Plus, Pinterest, LinkedIn

via HuffPost : The Dutch airline, KLM has developed a social media strategy revered by marketers. The brand uses Twitter, Facebook and Instagram masterfully to provide outstanding customer service and to advance the organization’s brand narrative. As a result of this strategy, KLM makes roughly €25 million annually from social media. …

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Try This Five-Step Networking Guide To Scale And Develop Your Startup

business_networking

via YOURSTORY : The essence of a startup is to create something from scratch. So naturally networking is crucial for developing and scaling your startup. After all, interest from outside parties won’t just walk in through the door. As the CEO of a three-year-old company, I have experienced how crucial networking …

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How To Develop A Successful Marketing Strategy For A Startup

marketing_plan

via Forbes : No matter how unique its technology or how revolutionary its business model, a startup will have difficulty surviving without a marketing strategy that centers around customer acquisition. Marketing is the vehicle that builds the brand’s image and drives messaging to customers and prospects in a relevant, relatable way, …

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