via ClickZ: Gone are the days when social media marketing was all about increasing your followers. An early sign of success was seeing your followers grow from one day to another. Nowadays, social media marketing has left behind the ages of innocence to go through a more mature phase. This should …
Read More »Winning The Social Media Marketing Game
via Marketing Land: Contributor Peter Minnium explains how connections are formed on social media, the purpose of these connections and how they can be leveraged to win the social media marketing game. Thousands of years ago, clans gathered around fires to share their day’s experiences and to tell stories that established …
Read More »How To Make The Most Of Social Media Marketing
via Forbes: How can I do social media marketing? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand the world. Answer by Frits Habermann, PicMonkey CEO and lifelong photographer, on Quora: Social media helps grow your business because it’s a …
Read More »A Modest Digital Marketing Proposal
via Forbes: If you are a business owner, you have my sincere condolences. Brands looking for attention today find themselves in an awfully pitiable position. Content marketing certainly had its glory days, but I think we can all agree that nobody has the time to read anymore. And those who do …
Read More »13 Social Media Marketing Tips You Can Use Today
via Business2Community: Social media marketing keeps getting harder. The burning questions entrepreneurs are asking: How do I reach my target audience? How do I get interaction on my business page? How do I stand out in the crowd? And more. Integrate these tips into your routine today to improve your reach. …
Read More »Digital Marketing Trends You Can Expect To See This Year
via Forbes: The marketing landscape is constantly changing due to emerging technologies and it can be hard to keep up with the latest trends. However, to stay competitive you need to be ahead of the curve so that you can take advantage of new marketing opportunities. The aim of marketing is …
Read More »Top Social Media Marketing Hacks for 2018
via MTA: With statistics suggesting that more than 65 million businesses have a Facebook business page and there being over 3.03 billion active Social Media users, both businesses and consumers benefit. Social Media Marketing is unceasingly proving to be successful and it has given traditional advertising a run for its money …
Read More »Five Steps To Kickstart Your Marketing Plan
via Forbes: There are a lot of great tools to help marketers develop more effective marketing for their brands. Since 2011, Scott Brinker of chiefmartech.com has published a Marketing Technology Landscape infographic. In the first year, there were approximately 150 technology companies. In the latest edition, there are over 5,000 available …
Read More »Why Everyone Needs A Digital Marketing Plan
via Forbes : All business owners have digital marketing in the back of their minds. They know this is an approach they have to adopt in order to be relevant today. However, they struggle to integrate this into their current marketing strategy. Having a clear understanding of what you are currently …
Read More »BankThink The biggest barrier to mobile banking growth? Fear
via American Banker : Banks of all sizes continue to invest in mobile technology; however, don’t count on 2018 being a banner year for mobile banking growth. True, researchers are predicting that one out of every two adults in the world will be using a smartphone, tablet or smartwatch to access …
Read More »12 Ways to Improve Your Startup’s Social Media Marketing
via HuffPost : The Dutch airline, KLM has developed a social media strategy revered by marketers. The brand uses Twitter, Facebook and Instagram masterfully to provide outstanding customer service and to advance the organization’s brand narrative. As a result of this strategy, KLM makes roughly €25 million annually from social media. …
Read More »Eight Steps To Plan Your First Text Marketing Campaign
via Forbes : When you read “text marketing campaign” did you say, “is that a thing?” The answer is yes, it’s a thing! In fact, sending targeted offers and promotions can be a very effective way to reach customers and prospects with an interest in your products. Studies have shown that …
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